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10min chapter
A 61% Increase in New Customers and a 45% Drop in CAC Selling a “Meta-Friendly” product
Perpetual Traffic
Integrating Advertising Strategies
This chapter explores the significance of a unified advertising strategy that combines insights from both Google and Meta to enhance marketing results. The speakers emphasize the need for agencies to focus on brand awareness and customer journey rather than just direct conversions, highlighting the synergy between these platforms.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode