Ep #022: Using authenticity to attract consumers and Influencers (with Jake Karls)
The Bottom Line: Ecommerce Tactics for Profitable Growth
00:00
The Power of Influencer Marketing
We were spending about $30,000 a month on influencers. We're working with these amazing people to educate our fans and our consumers. That's really the focus and it's working. It's like pushing a ton of volume at retail. They're actually going into retailers showing where the product is because our products in the refrigerated section.
Transcript
Play full episode
