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12min chapter
How TON's Telegram distribution strategy is bringing millions of new users onchain
The Scoop
Transforming TON for Telegram Users
This chapter examines the evolution of a project within the TON ecosystem, transitioning to a user-centric platform for Telegram's Web2 audience. It highlights the challenges and advantages of developing seamless payment solutions in Telegram, the contrasting user experiences compared to other blockchains like Solana, and the growing engagement of new users drawn in by simplified onboarding processes. The conversation underscores the importance of user-friendly design and the rise of Telegram mini apps in attracting fresh audiences to the crypto space.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode