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(Preview) Should Apple Buy Perplexity?, What Apple Could Learn from IBM, Vision Pro and Its Vaporware

Sharp Tech with Ben Thompson

CHAPTER

Exploring Apple's Strategic Options in Hardware and Software

This chapter delves into the potential future of Apple's hardware amidst competitive market dynamics. It examines the idea that companies like Apple may not need to sustain indefinitely and discusses the implications of acquisitions and investments in software and user interface innovations.

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