Process Frame Case Studies - Do You Use It Lately?

There's a lot of power in process, and it makes sense that we ought to be talking aboutprocess. But if i skip ahead to one of the caviots, you start to coudify this, you're going to fall in love with it. You're going to talk about it too early. So even though this tool might have some power early on, it might be somewhat valuable to you to talk about process early or even put it on your web site. That's an example of talking about it early. It's actually more powerful if you save it for later, right?