1min chapter

Minds and Mics cover image

Exploring the Adaptive Unconscious with Dr. Sarah Sarkis

Minds and Mics

CHAPTER

The Adaptive Unconscious

Around 2002, there was this notion of the adaptive unconscious. It turns out that scientists have long estimated that 95% of your brain activity originates from unconscious origins. The adaptive unconscious is a way that we describe that the unconscious is largely adaptive. Its tentacles are everywhere and it touches our memory, our learning, our decision making,. Our emotional choices, our interpersonal choices.

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