3min chapter

The Goal Digger Podcast cover image

665: From Storytelling to Sales: How to Craft a Compelling Narrative That Converts

The Goal Digger Podcast

CHAPTER

The Importance of Clarity in Selling

The SMART goal is a specific measurable attainable, timely and realistic. For me, the core premise is the idea that sits underneath it. I feel like this method is less about convincing and more about people qualifying themselves. And so, yeah, when you do that well, selling becomes so much, it becomes irresistible.

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