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Episode 30: Recession-proof sales

Decoding Sales

00:00

Startup Founders

I don't think trying to maintain an AR level is what you should be looking at when your customers are struggling, right? And again, hopefully you built up a good base. But I think reputation actually carries more than your AR number in the early days. So I would urge startup founders to not try and keep the contracts that you initially negotiated as if the other side is struggling.

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