Exiting the largest fitness site in the world - TWIDM EP36
This Week in Digital Marketing
Monetizing Bar Ben: Revenue Sources and Strategies
This chapter explores the various revenue sources and strategies employed by Bar Ben, a fitness site. They discuss the importance of newsletters and YouTube in generating revenue, as well as their programmatic display ads with Mediavine. They also delve into their approach to sponsorships and the challenges of scaling a content business.
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