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9min chapter
What It Really Takes To Build a Food Business: Part 2
How I Built This with Guy Raz
Navigating Co-Founder Dynamics and Brand Challenges
This chapter explores the complexities of co-founder relationships, stressing the need for complementary skills and shared values for successful collaboration. It also addresses the challenges of managing public perception and misinformation in the food industry, particularly in light of recent criticisms. Additionally, the chapter discusses how businesses can maintain a competitive edge amidst rising competition through innovative marketing strategies and strong brand values.
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