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Dialing In

Bootstrapped Web

CHAPTER

Strategic Changes for Targeting Coaches and Product Development

The chapter explores the company's shift towards aligning their messaging and product features to better serve coaches, transitioning from a general tool to one tailored for coaches. It dives into the journey of launching ClarityFlow for coaches in early 2023, refining the product in 2024 based on feedback, and focusing on specific features to ensure customer satisfaction.

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