MarTech Podcast ™ // Marketing + Technology = Business Growth cover image

How Martech/Adtech Companies Can Innovate While Remaining Privacy-Compliant

MarTech Podcast ™ // Marketing + Technology = Business Growth

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Embracing Iteration in Technology Development

This chapter explores the necessity of flexibility and iteration in technology and marketing, advocating for a departure from over-preparation. It highlights the benefits of an experimental mindset, allowing teams to achieve impactful results more quickly by embracing revision as a natural part of their processes.

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