
HOW TO WIN FRIENDS & INFLUENCE PEOPLE - Commented Book
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Don't Make Enemies
"I apologized, most sincerely, for causing him so much inconvenience," says author. "He reassured me that I was far from being one of his really troublesome customers." Before asking anyone to put out a fire or buy your product, ask yourself why they want to do it. This will take time, but it will avoid making enemies and get better results.
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