188: The 5 Reasons Why You’re Not Closing Deals
The Predictable Revenue Podcast
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Is This Your Elevator Pitch?
The cut your conversation carries so much more weight when you add in the sort of social credibility at the top of the call. Always start with the pain yourself, right? People think how many employees and how many customers and our revenue, but really they don't care about that as much. And then from there, it's just before you jump in, I've got to ask because I hear this so much. Is this, when you say level set, is this your elevator pitch? You know, what is that 30 to 60 seconds? Right. So if we're replays doing an about us, say seven or eight minutes into a call with a prospect, it's how much to
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