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10min chapter
361 | Creating Products That People Want to Buy with Biff Ulm, Nice Enough Stickers
Proof to Product
Navigating Product Trends and Customer Connections
This chapter explores the changing dynamics of product trends and customer engagement, emphasizing the necessity for businesses to adapt their strategies. The speakers discuss the significance of building authentic connections and diversifying marketing approaches, such as utilizing trade shows and tactile outreach. They highlight the challenges in the sales process, including communication with retailers and the importance of patience and persistence.
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