13min chapter

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5 Things You MUST Know Before TikTok Shop Hits Australia (2025 Gold Rush!)

Unemployable

CHAPTER

The Rise of TikTok Shop in Influencer Marketing

This chapter explores the transformative impact of TikTok Shop on influencer marketing and social commerce, emphasizing the shift towards authenticity over traditional celebrity endorsements. It also provides insights into TikTok's innovative financial strategies and the platform's potential to reshape the retail landscape as it prepares to launch in Australia.

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