2min chapter

Beyond Influential cover image

#88 Diana Espir on How to Stay Relevant in Pop Culture in a Social Media World

Beyond Influential

CHAPTER

The Differences Between Reality TV Stars and Content Creators

I like the authenticity of a reality TV personality as opposed to a YouTuber who can curate everything themselves and they're just micromanaging every single thing about their brand. When it comes to music or TV artists, you know, obviously they are here to promote the show, but looking like an asshole does not do the show with a service. There's always so much more that goes into developing an artist and actually the talent is the smallest part of the equation.

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