2min chapter

The Money Mondays cover image

Elevator Studio $60M Influencer Marketing Agency Masterclass

The Money Mondays

CHAPTER

Introduction

This chapter explores the cost of influencer marketing compared to other forms of advertising, focusing on the concept of CPM rate and how influencers offer a significantly lower CPM rate than traditional ad mediums. It introduces the episode's topic of running influencer campaigns and working with influencers to promote brands or products.

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