Putting the spotlight on content, GA4, Website optimization and CTAs: Andy Crestodina
Marketing Spark (The B2B SaaS Marketing Podcast)
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What's the Difference Between GA4 and GA4?
Google has been warning us for months that GA4 is coming. Everything is sort of a little bit different. It's like learning a slightly different language. We're all going to be fine. Just start using it. And don't just use it. Don't just click around or it could be frustrating. Use analytics, as you always have, to not just do reporting, but to do analysis. Go find answers. It'll build your confidence much faster.
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