"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition cover image

Media Niches and First-Party Data with Jacob Donnelly of A Media Operator

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

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Evolution and Focus in Modern Journalism

Exploring the transformation of journalism towards more targeted coverage areas, the chapter discusses the balance between directing reporters and allowing freedom to explore stories. It scrutinizes the shift from personal interests to business objectives in reporting, emphasizing audience relevance over chasing traffic for content quality.

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