You're Always Going to Struggle

I look at places like, I don't even know if it's still there, but when we first started places like Rainforest Cafe. And I think why are we paying so much for such shoddy food? It's so easy to improve it 10% and it'd be so much better, you know? But what happens in soft play is 30% of your secondary spend sales is food. So they are not high spending customers. They will take up your tables. Now the person that's going there for their 40th birthday that's going to spend 60 quid ahead, now will be put off because there's a bloody soft play area in there. You're always going to struggle