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Amazon PPC Roundtable: with Brian Johnson, Destaney Wishon, Dr Ellis Whitehead and Daniel Fernandez
Seller Sessions Amazon FBA and Private Label
The Perfect Brand Shows Up on Amazon
Daniel: The brand that already has branded traffic on Amazon. It's going to have more fuel to to fuel other parts of the business, because PPC goes after non branded generic traffic. So I would say top of the list is not a deal breaker. We like to see catalogs that have, you know, at least tennis to use north of that. If you have 50 plus then it just floods the catalog. Right. Daniel: When we when we don't see that the USB of the product just needs to be very, very easy to notice. And in the simple side, it can be pricing. Right.
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