The Exit Five CMO Podcast (Hosted by Dave Gerhardt) cover image

Kevin "KD" Dorsey on why every VP Sales should love copywriting, understanding how people buy, how to interview your customers, and why he hates the sales deck

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)

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Are You Using the Right Language?

The easiest way to sound like an outsider is to use the wrong language. If i said b to be sas would you know what? That meant hundred percent. It also just signals that, al you, you know this at a level of whatever verse. Like if i'm out with my wife and we meet some person, like, all you work in marketing, yes? O d like you doing like, digit marketing stuff. It's rite like as like one of your priorities D to me.

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