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21min chapter
Building Blocks of Renegade Millionaire Marketing (1 of 2)
Dan Kennedy's Magnetic Marketing Podcast
The Power of Direct Response Advertising
This chapter explores the Renegade Millionaire marketing system, advocating for a shift towards direct response advertising over traditional methods. It critiques the misconception of relying solely on name recognition and emphasizes the need for targeted messaging that elicits a response from potential clients. The speakers stress the importance of measuring ROI, being disciplined in marketing approaches, and continuously educating oneself in the realm of direct response advertising.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode