Transforming Healthcare Marketing with Corey Walker
Will Power
Transforming Healthcare Marketing Through Authentic Content
This chapter explores the shifting landscape of healthcare marketing, specifically within the physical therapy and musculoskeletal industries. It emphasizes the importance of authentic content creation and effective use of social media to foster genuine connections with patients. The speakers discuss the benefits of leveraging technology for patient education while encouraging healthcare professionals to embrace their unique voices rather than conforming to trends.
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