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13min chapter
Tom Braun - President & COO of the LA Galaxy
Sports Business Radio Podcast
From Finance to Football: A Career Transformation
This chapter narrates the speaker's transition from investment banking to a rewarding career in sports management, influenced by a pivotal job opportunity in sports media. It highlights the growth of Major League Soccer and the LA Galaxy's strategic efforts to enhance fan engagement, all while exploring the impact of analytics and player arrivals on the league's popularity. The importance of internal strategies such as 'Fight for the Fan' is emphasized, showcasing how creating a unique fan experience and strong team dynamics contribute to the club's success.
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