Shifting Landscape of the Wellness Industry and Skeptical Consumers

In this bonus episode, journalist and The Gospel of Wellness author Rina Raphael returns to discuss how the wellness industry is changing to respond to more skeptical consumers—and why that might be making it even harder to tell what’s truly evidence-based.

Rina Raphael is a journalist and the author of The Gospel of Wellness: Gyms, Gurus, Goop, and the False Promise of Self-Care. She writes for the New York Times, Los Angeles Times, Wall Street Journal, New York magazine, and Fast Company, among other publications. Her wellness industry newsletter, Well To Do, covers trends and offers market analysis.

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