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Change the Frame to Win the Game

The Double Win

CHAPTER

Unlocking Success Through Collective Mindset

This chapter highlights the significance of collective motivation and the sharing of success stories within revenue teams during their bi-weekly meetings. The speakers challenge common limiting beliefs in marketing, advocating for a growth mindset and a personalized approach to lead generation. Emphasizing continuous learning and adaptability, they explore innovative strategies to break through traditional barriers and enhance team performance.

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