"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition cover image

The New Media Flywheel: Content and Data with Craig Fuller of Freightwaves

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

CHAPTER

Evolution from Media to Data Business and Revenue Streams

This chapter explores how Freightwaves transitioned from a media business to a data business, drawing inspiration from Bloomberg's model. It highlights their revenue streams in media, like advertising, and how they leveraged it to create data products for the global supply chain.

00:00
Transcript
Play full episode

Remember Everything You Learn from Podcasts

Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
App store bannerPlay store banner