The Importance of Trust and Relationships in Branding

What are the key qualities of a successful community, and how can businesses effectively build and nurture them? 

In this episode, Daniel interviews David Spinks, a community-building expert, to explore the world of community management. They discuss the importance of organic growth, the qualities to look for in a community manager, and the competitive advantage a strong community can provide for a brand. 

How can in-person experiences complement online interactions? David shares his thoughts on the significance of online and offline engagement and explains the different types of communities that are vital to your brand game plan. 

And later, he and Daniel explore how focusing on joy and genuine connection when building a community is more valuable than any metric measurement.  

Follow David:

Website: ⁠https://davidspinks.com⁠

LinkedIn: ⁠https://www.linkedin.com/in/davidspinks/

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YouTube: ⁠https://www.youtube.com/@themarketingmillennials/featured⁠

Twitter: ⁠https://www.twitter.com/Dmurr68⁠

LinkedIn: ⁠https://www.linkedin.com/in/daniel-murray-marketing⁠

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Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit:

⁠www.workweek.com⁠