18min chapter

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How to Get Customers with AI and Personalization | CXOTalk #857

CXOTalk: Leadership, AI, and the Digital Economy

CHAPTER

AI's Transformative Role in Sales Training

This chapter explores how AI is revolutionizing sales training by simplifying data for salespeople and promoting effective customer interaction input. It discusses the importance of equipping sales teams with AI skills while emphasizing the shift towards collaborative, generalist roles in the marketing landscape. Additionally, it highlights the challenges and opportunities for CMOs in leveraging AI for personalized customer experiences and efficient marketing strategies.

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