Has City Cast invented a new model for delivering local news?
The Business of Content with Simon Owens
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The Director of Newsletters at City Cast
I am the chief motivator of our newsletter editors. Definitely spend a lot of my time thinking through the strategy, like laying out our content framework. And then really digesting the data, diving into the metrics and seeing what is actually happening with the audience because you can hear one thing from readers and then you can see something else.
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