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Shopify SEO Fundamentals - Increase Rankings, Free Traffic & Revenue from Google

Winning With Shopify

CHAPTER

How to Choose the Right Keyword for Your Business

The most important thing with keywords, especially for your own business, is relevance. The keyword has to match what you sell or what you provide online on on your store. Depending on the size of your business, a good keyword may not necessarily be the biggest one. Search volume is a metric that we use in order to kind of justify or quantify the size of a keyword and the scope of it.

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