How to Build a Business Around Your Audience

Welcome to Ready For Launch, the show where I, Ian Black, talk to founders of early stage companies about how they launched their business into the world.

This week I’m talking with Hunter Hammonds, founder of Assembly.

We discuss:

• What Assembly is: a business that builds businesses from scratch
• Hunter’s career pre-Assembly: from skipping college to 8-figure agencies
• The challenges of selling a design agency
• The importance of having your heart in your business
• 6 key attributes of a strong business operator
• Leading with a “Burn the ships” mentality
• A playbook for building a business from nothing
• Pivoting as a company of companies.
• How to decide which businesses to invest in
• 3 components to hiring at speed
• The value of building an audience

Links:

If you need the world’s best design team:

https://offmenu.design/

If you need the most kick-ass high engagement short form viral videos:

https://www.viralcuts.co/

Amazing product demo animation launch videos

https://www.keyframe.design/

The coolest youtube agency in the world

https://www.heyfriends.studio/

Twitter

https://twitter.com/_hunterhammonds