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124. Results-based pricing for Pilates, with Zenia Wood and Raphael Bender

Pilates Elephants

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Investing in Longer Term Commitments Is a Great Way to Get Results

The first thing is the level of commitment. You do anything once you brush your teeth once, they're not going to be great forever. So by investing in longer term commitments, it benefits the client and the business owner. And so there wasn't this grabbing at straws week one being like, I have to be the strongest person from Pilates from one week,. which we know is not how it works.

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