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Episode 268: Jordan Wissel, GTM and Revenue Leader - Communication ≠ Connection: Reducing one of the Biggest Risks Facing Every Sales Opportunity.

Sales Leadership Podcast

CHAPTER

Strategies for Building Trust and Gathering Information in Sales

Exploring the role of trust and credibility in sales discovery, emphasizing the use of AI tools for information gathering, thorough company research, and the effectiveness of a bottoms-up approach for continuous customer-driven discovery.

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