Technovation with Peter High (CIO, CTO, CDO, CXO Interviews) cover image

Cybersecurity Startups: Cyberstarts Co-Founder Gili Raanan on Cyber, Venture Capital, and Identifying Customer Pain Points Through the ‘Sunrise Process’

Technovation with Peter High (CIO, CTO, CDO, CXO Interviews)

CHAPTER

Understanding Product Market Fit

In this chapter, the importance of product market fit and understanding customer pain points is highlighted. The challenges faced by the speakers with their own products are discussed, along with the lessons learned from failed deals and early attempts in developing a venture.

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