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16min chapter
#450: How to Accelerate Your Marketing Momentum With the Storytelling Flywheel
Business of Story
Enhancing Storytelling Skills for Big Impact
The chapter delves into the five primal elements of storytelling for Big Impact, structuring stories as an expanded ABT. It highlights the importance of starting stories with a timestamp and setting the scene, introducing a central character, and using descriptive words to engage the audience. The significance of storytelling in marketing, building trust with customers, and the no like and trust storytelling flywheel are also discussed.
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Listen to the best highlights from the podcasts you love and dive into the full episode