
Why can't Chelsea find a shirt sponsor? Plus, we hear from Paralympics president Andrew Parsons
SportsPro Podcast
Sports, Geopolitics, and the Paralympic Movement
This chapter explores the intricate relationship between sports and geopolitics, especially in the context of the Olympics and Paralympics. It addresses the challenges of maintaining neutrality amid global tensions, highlights media representation of athletes with disabilities, and discusses the evolving partnerships with corporate sponsors. The conversation further emphasizes the need for increased visibility and advocacy for the Paralympic movement, aiming to transform perceptions and ensure global engagement beyond the sports arena.
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