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15min chapter
Cognitive Bias and its Impact on Design Ft. David Dylan Thomas
What's Wrong With: The Podcast
Cognitive Bias and its Impact on Design
This chapter explores the influence of cognitive biases on design, highlighting how our minds take shortcuts that can lead to errors. It discusses examples such as the illusion of control and confirmation bias and examines how cognitive biases are exploited by companies in industries like social media and advertising. The chapter emphasizes the intersection of deliberate choices made by companies and our own personal weaknesses towards cognitive biases.
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