8min chapter

The Sales Management. Simplified. Podcast with Mike Weinberg cover image

How to Give Your Buyers a Dopamine Hit with Buyer First Collaborative Selling

The Sales Management. Simplified. Podcast with Mike Weinberg

CHAPTER

Challenging Traditional Sales Approaches

This chapter explores the limitations of traditional sales approaches, focusing on the stress and compromised integrity they can create for salespeople. It also discusses the impact of managers' beliefs on their teams and emphasizes the importance of supportive beliefs in sales leadership.

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