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Role-Playing Sales Objections: Pro Sales Tactics That Work

The Home Service Expert Podcast

CHAPTER

Mastering Sales Communication

This chapter emphasizes the importance of engaging all decision-makers right from the start of the sales process and preparing for objections that may arise. Through anecdotes and role-playing scenarios, strategies for effective communication, building trust, and overcoming financing objections are discussed. The chapter highlights the salesperson's role in thoroughly understanding customer needs, drawing parallels between sales interactions and a doctor's approach to diagnosing issues.

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