David McRaney || How Minds Change
The Psychology Podcast
Culting Programming
As part of this investigation I wanted to reach out to people who were actually changing minds professionally. Most of them hadn't had a really good understanding of any scientific literature that might be explained what they did. They all came up with methods that were pretty much the same. And so if you're doing sort of copy paste thing, you open up a space that the other person introspect and explore in a way that they might not do otherwise.
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