98: Ross Pomerantz - Cold Calls, CRMs, and Comedy Gold: Corporate Bro’s Unfiltered SaaS Diaries
PRODUCTEA with Leah, Growth & Senior Leadership
From Cold Calls to Content Creation
This chapter explores the author's transition from a sales role at Oracle to content creation, ignited by the challenges of B2B sales. Through humorous anecdotes, they reflect on the absurdities of cold calling and the harsh realities of the sales profession while pondering the future of influencer marketing in an AI-driven world. The discussion delves into the potential decline of authenticity in influencer partnerships and the impact on audience trust.
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