Confronting Self-Deception in the Financial Advisory Profession

In this episode of The Justin Goodbread Show, we tackle the tough truths financial advisors need to hear. Justin dives into the five lies that are holding advisors back from true success, challenging them to face reality and transform their businesses. From inflated self-perceptions to undervaluing expertise, Justin lays bare the misconceptions that can cost millions. He also highlights the importance of having a coach and aligning fees with value. Whether you're a financial advisor or any type of business owner, these insights could be the wake-up call you need. 

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