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Rapid Response: Inside J.Crew's purposeful pivot, with CEO Libby Wadle

Masters of Scale

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Navigating Fashion's New Landscape

This chapter explores the delicate balance between brand identity and customer connections in the apparel industry, focusing on J.Crew and Madewell's evolving strategies. It highlights the importance of in-store experiences, customer feedback, and creative intuition in a rapidly changing retail environment. Additionally, the chapter discusses new opportunities in the resale market and the significance of fostering personal relationships within teams during remote work.

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