6min chapter

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#341: Crossing Paths: Lindy Alexander’s Secrets to Succeeding with Journalism and Content Marketing

High-Income Business Writing Podcast

CHAPTER

Exploring Adjacent Markets for Business Expansion

This chapter delves into the potential of adjacent markets to broaden business horizons, emphasizing the significance of thorough research to discover hidden B2B opportunities. The discussion spans from capturing lucrative clients in diverse industries to grappling with marketing challenges in a specialist-driven space.

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