What's the future of SEO looking like, SEO as we know it is dead, how influencer marketing is moving into a more rigorous, metrics-driven era, and 100% of marketing and sales execs who post on LinkedIn… fail?
Marketing School - Digital Marketing and Online Marketing Tips
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The Evolving Landscape of Branding and Performance Marketing
This chapter explores the changing nature of marketing, stressing the importance of optimizing content for platforms like TikTok and Instagram. It highlights the merger of branding and performance marketing, with Nike serving as a key example of balancing these strategies for successful campaigns.
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