18min chapter

The Art & Business of Meditation cover image

Niching, Positioning, and Marketing a Meditation Coaching Business w/ Giovanni Dienstmann

The Art & Business of Meditation

CHAPTER

Evolution of a Meditation Coaching Business

The chapter follows the journey of the guest, who transitioned from practicing meditation to building a career around it, sharing insights into evolving their blog into a successful meditation coaching business. It highlights the importance of niching down, positioning oneself uniquely in the coaching market, and aligning marketing strategies with the essence of meditation and mindfulness.

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