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Orangetheory Fitness: Ellen Latham
How I Built This with Guy Raz
The Art of the Workout
Ellen: The first few franchise units did not actually perform well. "You have to have the right people, the right processes and the right program," she says. Now you are in a corporate setting, you're a part of the corporate executive team. But my intentions never changed from 50 years ago when I got in this business was I really had the desire to offer great fitness to people.
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